Just lift and eat. APEX takes care of the rest...

It analyzes EVERY weight you lift and every meal you eat. Then tells you how to make smarter decisions.

Download now and get 1 month free.

Built by @theapexfitlab, with insights based on real science

Preview of the APEX app

Drives you forward

By telling you what to do

Take a photo. The engine reads it muscle by muscle, shows you what changed since last time, and tells you what to do next.

APEX check-in comparing two progress photos with a summary of what changed

What build looks like you?

Your check-ins pictures get matched to a body archetype based on your conditioning level, muscularity, body fat percentage, and overall visual markers.

Body analysis showing archetype match, visual markers, and conditioning level

How are your muscles growing?

Compares your body to previous results. Then tells you how your body is evolving and what to emphasize.

Radar chart of muscle development by group, this check-in versus the previous one

Are you over or underperforming?

Analyzes everything you do at the gym. Sees the good, the bad, and then tells you how to improve your workout plan going forward.

Strength performance insights with PRs and estimated 1RMs

Avoid stalling...

Choose your preferred pace, let the engine analyze your performance and push you forward the moment your numbers say you're ready.

APEX progressive overload analysis improving a routine after a finished workout

It remembers everything

An assistant that learns from your usage and adapts the app accordingly

Everything you log, every check-in you do, every plan you follow, and every exercise you perform. APEX remembers it all so it can give you the BEST advice.

What it remembers

APEX coach chat answering with the user's recovery state and tonight's workout in mind

You can build plans by talking

If you want to quickly change paths without having to go through hours of calculations, just modify or create plans by chatting with your assistant directly, without overcomplicating it...

APEX chat generating a training and nutrition plan ready to save

Don't guess what to eat...

Because it knows how many calories and macros you need to eat, your budget, diet and allergies, it can offer the best meal recommendations at any time of day...

APEX chat suggesting a meal that fits the day's remaining macros

Let it roast you

Send it a casual picture, tell it to analyze it. You'll get body fat percentage, FFMI, symmetry and more. So you'll have a better idea of where you really stand...

APEX body analysis with body fat, FFMI, and symmetry estimates

Like your own fitness assistant specifically designed to help you boost your lifts, improve your nutrition, and keep pushing your limits. Whether you want to know what to do, why to do it, and how to do it, APEX will always tell you.

In the kitchen

Eat smart and achieve your goals

Don't guess how many calories to eat or what macro targets to follow. Let APEX do the calculations, adapt to your goals and workout plan, then tell you exactly what to do (for both training and rest days).

APEX daily nutrition targets with training day macros

Log all your meals in just seconds

  1. By taking a picture

    Or uploading from your gallery. Just point the camera at the plate and all the ingredients will pop out. Help the engine with a quick description for even better results. Something's wrong? Fix in a tap.

  2. Just describe the meal...

    Don't want to take a photo or upload a file? Then simply write down or use narration to explain what's in your current plate. Saves you hours every month.

  3. Create custom meals for later...

    Not only does the engine remember what you ate recently, you can also save your favorite or most common meals so you can log them in just seconds next time.

  4. Or use files and recipes...

    For when you're cooking something more elaborate or the ingredients are already somewhere and you don't want to type them... Just upload the file and let the engine figure it out (ACCURATELY)!

In the gym

Built for those who take lifting seriously.

Tells you what you did last sessions, automatically tells you the right warmup weights and sets, and helps deload if necessary... You won't have to worry about weights ever again.

Check your previous performance, try to beat it.

Get APEX and start adding weight to the bar. Your physique will follow.

Download now and get 1 month free.

Also in the app

And it keeps going.

Schedule automatically

Don't waste time setting up your week. Just tell the assistant what it looks like and what you expect. It designs your weekly or multi-week schedule based on your plans.

Learn from the past

APEX sends you nudges for what to do or what to think about every day (you choose the time). You can get direct insights about what's working or isn't. Then take action accordingly.

Train at the right pace

Get a direct look into your recovery based on your workouts. Forget about overworking yourself. It tells you exactly when you're ready again so you can train with no worries.

Your numbers in charts

From your total volume, to calories burned, your weight, training duration, number of meals, total calories, and much more, by day, week, month or quarter.

Your readiness is always checked

Before every workout the app automatically triggers a readiness check so you can keep a log of how you've slept, how you feel, how much motivation you have, and get an overall idea of whether you should go all-in or take it easy.

How much you're moving

Tracks your steps, calculates your expenditure, then uses the data to modify your new nutrition and workout plans accordingly.

Your own personalized assistant

You can change its tone and way of talking. Choose from the premade options or create a custom personality for your assistant according to what fits your demands.

300+ exercises and 1,200+ ingredients

Everything you need to train at your max and log all your meals without missing a single macro. We keep adding more exercises and ingredients as we go.

Why APEX?

APEX is much more than a tracker or a fitness app...

It's designed to know everything you do at the gym and the kitchen to give you the MOST PERSONALIZED advice. Everything it tells you to do is downstream of your performance, adherence and results.

An app that TRULY makes you progress →

  1. No guessing...

    Every plan, routine and meal it offers? All based on your own logged data and actual science. Nothing is guessed.

  2. Evidence-based, top to bottom...

    APEX removes coaches' bias and influencers' trending heuristics. It focuses on WHAT REALLY WORKS. Every single recommendation is based on proved facts.

  3. What you actually need...

    Nothing is generic. Every single recommendation is based on the workout you perform, the meals you eat, and the results you get. Your plans change as you make progress.

  4. Honesty and truth over all else...

    It doesn't care about your feelings. APEX tells you the truth. Nothing is made up or softened down. Everything is designed around fundamentals that help you ACTUALLY push harder and get better.

The science

Where everything comes from...

We do a full evidence-based rundown of everything training and nutrition at @theapexfitlab

Pricing

Get a full month for free. Upgrade if it convinces you.

Free

$0forever

Everything you need to start.

  • Log every workout and every meal, no caps
  • Build your own routines, no limits
  • 300+ exercise library
  • 1,200 ingredient food library
  • Analytics and your full training history
  • Muscle recovery map
  • A taste of the AI: 10 smart meal logs and 5 smart workout plans
Download free
1 MONTH FREE

Premium

YearlySave 42%$70/ year

That's $5.83 a month.

Monthly$9.99/ month

Billed monthly. Cancel anytime.

  • Everything in Free
  • Automatic progression and routine improvements
  • Unlimited assistant chats
  • Unlimited smart meal logs
  • Unlimited smart workout and nutrition plans
  • Body analysis and check-ins
Start your free month

Subscriptions are billed through the App Store. Cancel anytime.

FAQ

Any questions?

APEX is a smart fitness app that builds personalized workout and nutrition plans, analyzes your training and physique, and adapts as you go. It's live on the App Store, with Android coming soon.

Yes. APEX is live on the App Store and free to download. Android is on the way. Tap the Google Play badge to get notified the moment it launches.

All logging is free forever: every workout, every meal, no caps. Building your own routines is free too. Premium unlocks the AI features: automatic progression and routine improvements, the assistant, body analysis, check-ins, and new smart workout and nutrition plans. It costs $9.99 per month or $70 per year, and the yearly plan saves you 42%.

APEX reads your goals, equipment, schedule, and fitness level, then builds routines to match. Every session you log teaches it more, so the next one is dialed in tighter than the last.

No. APEX works with whatever you have, a full gym, a few dumbbells at home, or your bodyweight. Tell it what you've got, and it builds routines around exactly that.

Yes. APEX builds meal plans and counts your macros. Log by photo, text, or by hand, and APEX reads it and fills in your nutrition automatically. It suggests meals that fit the macros you have left.

Yes. APEX is built on established training and nutrition science. It picks the right exercises for your body, gives each muscle enough volume to grow, adds weight as you get stronger, and builds in rest before you burn out. No fads, no guesswork.

Yes, from day one. Beginner or seasoned athlete, APEX starts where your logs are and adds weight or volume only when they say you're ready.

APEX uses your training and nutrition data to build your plans, and you stay in control of it. Our Privacy Policy has the full details on what we collect and how it's handled.

Yes. APEX can import your workout history from other apps, so you don't start from zero. That history matters: APEX reads your past sets to place your starting weights, spot stalls, and time your next increases. The more you bring in, the less it has to guess.

It auto-renews into a paid subscription unless you cancel before the month ends, so set a reminder if you're on the fence. You can cancel anytime in your App Store settings, since billing runs through the App Store, not us. And if you don't keep Premium, you're not locked out: all your logging stays free, workouts and meals, along with manual routines, the 300+ exercise library, the 1,200 ingredient food library, analytics, your full history, and the recovery map. Premium keeps the AI features: automatic progression and routine improvements, the assistant, body analysis, check-ins, and new smart workout and nutrition plans.

Sometimes it will, and you're never stuck with it. Every number comes from real training and nutrition science, and everything APEX logs or estimates is visible and editable. Fix a macro estimate or swap an exercise, and APEX adjusts. The more you log, the closer its numbers get to your reality.